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Several ways to generate a revenue stream: Asset Sale — the most common type Selling ownership rights to a physical good.

What costs are essential to manage in order to deliver your value proposition?

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What do they think, feel, see, or do? Think of the importance of a well-defined supply chain, one where vendors are properly aligned and can immediately turn around raw materials and parts.

Pretty much everything on it can be customized. An example for Bic, the pen manufacturer, would be creating an efficient supply chain to drive down costs.

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All the activities related to delivering the value proposition should be included in this section. It can be infrastructure, human resources… etc. Because that's the thing--your business plan is a pretty important.

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